Revenue in the Consumer Electronics market
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It’s nearly impossible to imagine living in this century without electronics. They make up an essential part of our personal and professional lives and are inextricably entwined with them. They’re also a favorite in the world of business products as consumers are always on the lookout for the newest releases, next best deals and faster delivery options.
Everything from aerospace products to medical equipment to electrical household appliances make up the electrical and electronics industry. The industry is fast-moving and ever-evolving, with product life cycles resembling that of fashion retail. A product that is in demand one day can be replaced by newer, shinier product the next, making its supply chain complex and challenging.
Still, the growth of the Consumer Electronics (CE) industry is undeniable. Revenue in the Consumer Electronics market amounts to US$ 146,616m in 2021 and the market is expected to grow annually by 0.11% (CAGR 2021-2025).The industry churns out an overwhelming number of goods each year that look nothing like the products released the following year. The growth and evolution of electronic products depends not only on the way customers interact with and consume entertainment but also on how they manage their finances and organize their lives.
Revenue in the Consumer Electronics market
The industry has witnessed exceptional changes in the past decade or so. As digital media has gained prevalence, digital content creators and social media users have been playing a major role in driving demand for consumer electronic goods. Sustainability has grown to be more than just a passing trend and many regulatory pressures are now at play. Customers want cheaper devices without sacrificing quality, which means shorter life cycles, a bustling market and one too many choices.
In 2019, before the pandemic, the electronics industry was valued at 880 billion euros, which was around 20 percent of the global market. As with other industries, the CE industry also saw a slump in 2020, when the first Covid wave hit. Supply chain disruptions all over the world led to a shortage in the supply of electronic goods. A major reason for this was a global shortage of chips which was first felt in China and Taiwan—world’s leading chip-producing countries—where factories were shut down. The production recovered in the same year but was followed by new surges in demand, leading to a global shortage in 2021.
The recovery has been slow, but a period of growth is anticipated between 2020 and 2022.
The consumer electronics industry is highly competitive and complex. The lifespan of consumer electronics is a short one and the industry also faces the heat when it comes to rapid changes in demand. Technological changes are so rapid that not being able to keep up with them is the number one reason many companies fail. These changes are also the reason for many mergers, acquisitions and divestiture activity.
Not only this, electronics companies have to sell to many vertical markets, each of which is unique. Other players in the consumer electronics supply chain include component suppliers, contract manufacturers, original design manufacturers, partners, distributors and value-added resellers, and finally, the end customers.
Most companies in consumer electronics have put a lot of money into information technology. Big investments lead to multiple systems and multiple point solutions that come with integration challenges. Efforts to expand technology often fail since most underlying structures are not strong or flexible enough to accommodate the complexity of multi-party structures. Warehouse and transport management systems can prove useful to such businesses.
Mrinalini Khattar
Read Story >Lakshmi D
Read Story >Lakshmi D
Read Story >Over the past few years, there has been an explosion in consumer demands, and manufacturers need to take a close look at their sourcing, distribution and inventory management strategies to stay ahead of competition. Here are some of the challenges faced by the electronics supply chain that need to be addressed effectively:
The ever-evolving consumer electronics industry requires its supply chains to be flexible and agile so the newest changes can be adapted quickly. This means being able to deliver products to the consumer at the earliest, having a sound reverse logistics system, having multiple warehouses across the world and logistics providers with access to international shipping routes.
Third-party logistics providers work closely with electronics shippers and freight carriers to help them get a clearer picture of their goods in transit. They simplify transport management by keeping track of all necessary information about supply chain operations in one place.
Last-mile logistics makes up an essential part of the supply chain, and delivering the products without a scratch and on time is especially important for the electronics sector. Last-mile delivery can make a big difference in the success of a business, and 3PL companies enable efficient last-mile deliveries.
One of the biggest challenges for electronics shippers is greater supply chain visibility and third-party logistics providers can help with that. Greater visibility brings greater security with it and is crucial in keeping customer information and order status up to date. Along with improved forecasting, visibility also works as a great cost-saving strategy for businesses.
The consumer electronics industry is currently witnessing an unprecedented change. The pandemic, the development in social media in recent years and digital content have all contributed to a surge in demand for electronic products.
This explosive growth is also coupled with competition and the only way to stay ahead of the curve is by partnering with a third-party logistics provider. Locus solutions can not only help leverage the opportunities provided by this demand, it can also help businesses succeed by tightening their forecasting, sourcing, distribution and inventory management strategies. Here are some of the ways in which Locus can aid consumer electronics businesses:
A fluctuating market needs resilient supply chains to depend on. The consumer electronics industry can benefit greatly by partnering with third-party logistics providers and technology partners who can help simplify their logistics and bring greater visibility and security to businesses.
Mrinalini is an editor and writer at Locus. She reads whatever she can get her hands on and, more often than not, it happens to be Harry Potter.
With E-commerce becoming more complex, thanks to increasing customer demands, it is imperative to increase operational efficiencies across all miles.
read storyRunning an e-commerce business is all about offering convenience and keeping the promise of speedy deliveries. Now optimize your e-commerce supply chain with AI-powered logistics solutions by Locus.
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